浙江衢州柑橘产业物流现状分析及对策毕业论文.doc

毕业论文 （2010届） 浙江衢州柑橘产业物流现状分析及对策 摘 要 衢州柑橘产业经过2009年的销售危机后，在发展中不断寻求突破，希望能找到其问题，并加以解决，加快经济发展。本文衢州柑橘产业关键词：；物流；Abstract Quzhou citrus industry in sales after 2009 crisis, continue to seek a breakthrough in the development, hoping to find their problems, and resolve to speed up economic development. In this paper, the status quo of logistics Quzhou citrus industry, in the existing literature, based on the use of field trips, Quzhou questionnaire to collect information on the status of logistics citrus industry, to summarize, analyze where the problem is found for the problems identified to The corresponding countermeasures. Firstly, this paper describes the development of citrus industry in Quzhou, and then on the basis of the questionnaire, using descriptive analysis method in-depth analysis of the logistics status of Quzhou citrus industry. Studies show that the main issues include: a single logistic model, sales of market saturation, mode of transport is unreasonable, lack of cost control, logistics, the logistics behind the preservation technology, logistics information technology lags behind. Finally, in the search for new logistics model to encourage export trade, and to choose the best mode of transport, reasonable control of logistics costs, increasing government support, attention to logistics information technology and information technology to enhance industrial competitiveness, and so solve the above problems is proposed Countermeasures. Keywords: Quzhou; Citrus industry; Logistics management; Cold chain logistics;Logistics information 目 录 1 1 1.1 衢州柑橘产业的形成 1 1.2 衢州柑橘产业状况 2 2 衢州柑橘产业物流现状调查 3 2.1 调研工作的开展 3 2.2 柑橘企业调研概况 3 2.2.1 物流模式 3 2.2.2 主要销地市场 5 2.2.3 运输方式 5 2.2.4 物流成本 7 2.2.5 物流保鲜 8 2.3 政府调研概况 9 2.3.1 物流信息化建设 9 2.3.2 政府政策 11 3 12 3.1 物流模式单一 12 3.2 销售市场饱和 12 3.3 运输方式不合理 12 3.4 物流成本控制不足 13 3.5 物流保鲜技术落后 13 3.6 物流信息化建设滞后 15 4 衢州柑橘产业物流发展的对策建议 16 4.1 衢州柑橘生产、加工、销售企业角度 16 4.1.1 寻求新的物流模式 16 4.1.2 鼓励出口贸易 17 4.1.3 选择最佳的运输方式 17 4.1.4 合理控制物流成本 18 4.2 政府角度 18 4.2.1 加大