四川外语学院英语语言文化系【电子商务课】授课教案.doc

四川外语学院英语语言文化系【电子商务课】授课教案 Lecturer: Ruoyu Lan Listener: Students of Class 67, Year 2003 Date: 2nd of July, 2004 Room: Room No.502, Main Teaching Building Time: 1600PM – 1650PM Teaching Plan Focus of the Lecture- Aspects of Ecommerce – A Course Book, Chapter 10: Electronic Payment System Teaching Objectives- Understand the features and functionality of the major types of digital payment systems in the B2C arena;- Understand the features and functionality of digital wallets;- Able to analyze current E-commerce websites’ payment systems; Arrangement- Step One: An introduction to the Chapter 10: Electronic Payment System a)A short summary of previous E-commerce theories and definitions, and how they relate to the importance of the Electronic Payment System; b)List an vivid example of common problem people meet while going through online purchases procedures, which, to some degree, might help the students to understand the definition provided later; c)Definition for Electronic Payment System - Step Two: An introduction to the major types of B2C Electronic Payment System a) Digital Wallets b) Digital Cash -Online Stored Value Systems; - Smart Card Stored Value Systems; c) Digital Credit Card Payment Systems d) Digital Checking Payment Systems- Step Three: Understand the Digital Wallet System through a case study of BOC Electronic Wallet a) Point out key words in the definition for the students: b) Explain those key words in the following table:  c) Further explore the definition through a demonstration of case study: d) A case study comparison work to demonstrate two major types of Digital Wallet:Step Four: Understand the Digital Credit Card Payment Systems - a) Definition: Seek to extend the functionality of existing credit cards for use as online shopping payment tools. - b) Use a chart to demonstrate the how the system works - c) A case study of China Merchant Bank’s Credit Card Payment SystemStep Five: Group Work – A analysis