如何克服新进入缺陷.pptVIP

如何克服新进入缺陷 2010, 12, 6 各小组讨论 小组成员介绍 研究问题的提出 研究框架与主要观点 研究意义与启示 局限与展望 主要参考文献介绍 在小组作业过程中的问题、困惑以及你们是如何解决的 An article to recommend Andrew B. Hargadon and Yellowlees Douglas. 2001. When Innovations Meet Institutions: Edison and the Design of the Electric Light. Administrative Science Quarterly, Vol. 46, No. 3 (Sep., 2001), pp. 476-501 The article note During the period of interest, Thomas Edi-son worked so closely with a small group of engineers in his Menlo Park laboratory that it is difficult to distinguish his actions from those of his colleagues. Francis Jehl, one of Edisons long-time assistants, once said, Edison is in reality a collective noun and refers to the work of many men (Conot, 1979: 469). It is with this understanding that we refer to Edison throughout this paper Abstract This paper considers the role of design, as the emergent arrangement of concrete details that embodies a new idea, in mediating between innovations and established institutional fields as entrepreneurs attempt to introduce change. Analysis of Thomas Edisons system of electric lighting offers insights into how the grounded details of an innovations design shape its acceptance and ultimate impact. Abstract The notion of robust design is introduced to explain how Edisons design strategy enabled his organization to gain acceptance for an innovation that would ultimately displace the existing institutions of the gas industry. By examining the principles through which design allows entrepreneurs to exploit the established institutions while simultaneously retaining the flexibility to displace them, this analysis highlights the value of robust design strategies in innovation efforts, including the phonograph, the online service provider, and the digital video recorder Backgrounds and motivations The pursuit of innovation increasingly drives organizations in rapidly changing environments, where risks are high and missteps have serious consequences (Brown and Eisenhardt, 1997; Drucker, 1999)