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英语学习的基本原则.doc
最牛英语口语培训模式:躺在家里练口语,全程外教一对一,三个月畅谈无阻!
洛基英语,免费体验全部在线一对一课程: /wenkxd.htm(报名网址)
Questions 26 to 30 are based on the following passage:
The competition among producers of personal computers is essentially a race to get the best, most innovative products to the marketplace. Marketers in this environment frequently have to make a judgment as to their competitors role when making marketing strategy decisions. If major competitors are changing their products, then a marketer may want to follow suit to remain competitive. Apple Computer, Inc. has introduced two new, faster personal computers, the Mackintosh Ⅱ and Mackintosh SE, in anticipation of the introduction of a new PC by IBM, one of Apples major competitors.YouTheme
Apples new computers are much faster and more powerful than its earlier models. The improved Mackintosh is able to run programs that previously were impossible to run on an Apple PC, including IBM-compatible (兼容的) programs. This compatibility feature illustrates computer manufacturers new attitude of giving customers the features they want. Making Apple computers capable of running IBM software is Apples effort at making the Mackintosh compatible with IBM computers and thus more popular in the office, where Apple hopes to increase sales. Users of the new Apple can also add accessories (附件) to make their machines specialize in specific uses, such as engineering and writing.
The new computers represent a big improvement over past models, but they also cost much more. Company officials do not think the higher price will slow down buyers who want to step up to a more powerful computer. Apple wants to stay in the High-price end of the personal computer market to finance research for even faster, more sophisticated computers.
Even though Apple and IBM are major competitors, both companies realize that their competitors computers have certain features that their own models do not. The Apple line has always been popular for its sophisticated color graphics
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