商业计划书英文模版.doc

Confidential  Confidentiality This business plan is the property of the Company and is considered to be strictly confidential. It contains information intended only for the person to whom it is transmitted. With receipt of this plan, recipient acknowledges and agrees that: i) in the event recipient does not wish to pursue this matter, this document will be returned, at the address listed above as soon as possible; ii) the recipient will not copy, fax, reproduce, divulge, or distribute this confidential plan, in whole or in part, without the expressed written consent of the Company; iii) all of the information herein will be treated as confidential material with no less care than that afforded to your own company confidential material. This Business Plan contains forward-looking statements which involve risks and uncertainties. The Companys actual results could differ materially from those anticipated in these forward-looking statements as a result of certain factors, including those set forth under Risk Factors and elsewhere in this Business Plan. Table of Contents Executive Summary 3 Mission Statement 4 Industry and Marketplace analysis 5 Description of the Industry and Market 5 Customers and Market Segmentation 5 Competition 5 The Business Opportunity 6 The Innovation – product or service description 7 Overview of the Product or service 7 Product Benefits 7 Technology 7 Product Comparison 7 Future Product Roadmap 7 The Business Strategy 8 The Business Strategy 8 Methods of Doing Business 8 Future Opportunities 8 Marketing and Sales 9 Market Research 9 Marketing Plan 9 Target Markets 9 Research and Development 10 Operation / Manufacturing 11 Management and Ownership 12 Funds Required and Their Uses 13 Finances 14 Assumptions 14 Sales Forecast 14 Operating Expenses 14 Profit Loss 14 Cash Flow 14 NPV and Break Even Point 14 Bibliography…………………………………………………………………………………..…15 Appendices 15  Executive Summary (2-3 pages) The purpose of this section is to provide a s