7S模型在物业服务企业文化建设中的应用.pdf

2011 International Conference on Engineering and Business Management Application of 7S Model on Property Management Corporate Culture Construction Min Wang, Guofeng Wen School of management science and engineering, Shandong institute of Business and Technology, Yantai, China Email: wmin_one@126.com, wenguofeng@ Abstract: Excellent corporate culture can raise corporate competitive capacity. It is very meaningful to company’s survival and development. Property management is a new industry in China, which existed lots of contradiction and dispute. In order to succeed in the competitive market, property management corporation need to create excellent corporate culture. Based on 7S model proposed by American Scholar in the 80s of the 20th century, this paper established a Property Management Corporate culture system, combining the software (Staff, Skill, Service awareness and Shared Value) with hardware (Strategy, Structure, System). Moreover, key points in the construction of corporate culture are identified. Keywords: corporate culture; property management corporation; 7S model 7S 模型在物业服务企业文化建设中的应用 王 敏，温国锋 山东工商学院管理科学与工程学院，烟台，山东，中国 Email: wmin_one@126.com，wenguofeng@ 摘 要：优秀的企业文化能提升企业的核心竞争力，对企业的生存和发展起着至关重要的作用。物业 管理行业是新型朝阳产业，在我国发展时间短，矛盾纠纷问题较多。物业服务企业要在日益激烈地市 场竞争中永居不败之地，就必须创造有特色的优秀企业文化。本文以20世纪80年代美国学者提出的“7S 模型”为基础，构建了以战略、结构、制度为硬件基础，人员、技能、服务意识和价值观软件为主，软 硬件结合的物业服务企业文化体系，并指出物业服务企业文化建设的关键。 关键词：企业文化；物业服务企业；7S模型 1 引言 展，为和谐社会建设创造条件。 7S模型是美国学者提出的企业管理的成功模式。 企业文化是企业全体员工在长期的创业和发展