大数据帮助激励员工及培养领导力的三大秘诀.pdf

Big Data Helps Bust the Top Three Myths of Employee Engagement and Leadership 1 Big data helps bust the top three myths of employee engagement and leadership Insights into the global state of employee engagement to help drive productivity through the engagement of people. 2 ® An IBM Smarter Workforce Institute Report Authored by Jeffrey Jolton, Ph.D. and Bryan Hayes , Ph.D. Contributions made by Rena Rasch, Ph.D. and Bob Weldon, Ph.D. ® The IBM Smarter Workforce Institute features a multidisciplinary team of expert psychologists and researchers. With offices in London and Minneapolis, the Smarter Workforce Institute oversees rigorous, global, and innovative research and development programs spanning all aspects of human capital management. Big Data Helps Bust the Top Three Myths of Employee Engagement and Leadership 3 Executive Summary Doing more with less has become familiar to many of us—and our workforce is no exception. The World Bank estimates global GDP grew 2.3% in 2012, with expected continued moderate growth in 2013 (The World Bank, 2013). Much of this growth is driven by the human side of the equation. Between 2011 and 2012, 90% of countries saw an increase in productivity i.e., GDP per capita (IMF World Economic Database, 2013). Since 1993, revenue per employee has seen a 3.2% compound annual growth rate compared with little to no growth in revenue per cost of goods sold or per invested capital (CEB, 2013). These facts illustrate what most leaders know: companies (and countries) should be able to do more with the employees they have. Employee engagement is increasingly seen as a fundamental mechanism through which to attain superior organizational performance (IBM, 2013). Fundamentally, or