《ISO_DIS_10668_E [Brand valuation Requirements for monetary brand valuation]》.pdf

《ISO_DIS_10668_E [Brand valuation Requirements for monetary brand valuation]》.pdf

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《ISO_DIS_10668_E [Brand valuation Requirements for monetary brand valuation]》.pdf

DRAFT INTERNATIONAL STANDARD ISO/DIS 10668 ISO/TC 231 Secretariat: DIN Voting begins on: Voting terminates on: 2009-06-30 2009-11-30 INTERNATIONAL ORGANIZATION FOR STANDARDIZATION • МЕЖДУНАРОДНАЯ ОРГАНИЗАЦИЯ ПО СТАНДАРТИЗАЦИИ • ORGANISATION INTERNATIONALE DE NORMALISATION Brand valuation — Basic requirements for methods of monetary brand valuation Évaluation dune marque — Exigences de base pour les méthodes dévaluation dune marque monétaire ICS 03.140 To expedite distribution, this document is circulated as received from the committee secretariat. ISO Central Secretariat work of editing and text composition will be undertaken at publication stage. Pour accélérer la distribution, le présent document est distribué tel quil est parvenu du secrétariat du comité. Le travail de rédaction et de composition de texte sera effectué au Secrétariat central de lISO au stade de publication. THIS DOCUMENT IS A DRAFT CIRCULATED FOR COMMENT AND APPROVAL. IT IS THEREFORE SUBJECT TO CHANGE AND MAY NOT BE REFERRED TO AS AN INTERNATIONAL STANDARD UNTIL PUBLISHED AS SUCH. IN ADDITION TO THEIR EVALUATION AS BEING ACCEPTABLE FOR INDUSTRIAL, TECHNOLOGICAL, COMMERCIAL AND USER PURPOSES, DRAFT INTERNATIONAL STANDARDS MAY ON OCCASION HAVE TO BE CONSIDERED IN THE LIGHT OF THEIR POTENTIAL TO BECOME STANDARDS TO WHICH REFERENCE MAY BE MADE IN NATIONAL REGULATIONS. RECIPIENTS OF THIS DRAFT ARE INVITED TO SUBMIT, WITH THEIR COMMENTS, NOTIFICATION OF ANY RELEVANT PATENT RIGHTS OF WHICH THEY ARE AWARE AND TO PROVIDE SUPPORTING DOCUMENTATION. © International Organization for Standardization, 2009 ISO

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