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Innovation in New Zealand: Issues of Firm Size, Local
Market Size and Economic Geography
Hong Shangqin, Philip McCann and Les Oxley
No: 04/2009
1
WORKING PAPER No: 04/2009
Innovation in New Zealand: Issues of Firm Size, Local Market Size
and Economic Geography
April 2009
* +
Hong Shangqin , Philip McCann and Les Oxley*†
Abstract: In this paper we report empirical evidence from a mixed methods approach
to investigating the drivers of innovation in New Zealand. The evidence comes from a
primary questionnaire survey we conducted across seventy-five local firms plus fifteen
face-to-face case study interviews. Our survey response data is analysed using four
different types of probability models and the various models are all found to be largely
consistent with each other. The insights from these estimation methods are then
bolstered by detailed follow-up case studies of individual firms in different industries
and product groups regarding their innovation and competition experiences. Our results
from both forms of evidence-gathering suggest that in a small and isolated local market
such as New Zealand, smallness in terms of firm size may not be an advantage for
innovation. The reason appears to be that the notion of ‘small’ itself may have an
absolute minimum threshold, below which translating entrepreneurship into innovation
becomes problematic. As such, applying theories of local economic development to
local economies which exhibit similar features to New Zealand may require us to adjust
our thinking in order to take account of different absolute scale effe
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