内蒙古特色饮食文化.ppt

PLAN BOOK Herding Develop the traditional diary food in inner Mongolia Beneficiary The herdsmen who make traditional diary food in inner Mongolia Team serving spirit What we sell is not only food, most importantly, we selling… Area The northeast area of china Area inner Mongolia Technical support The easy technics by herdsmen in inner Mongolia Technical support Technical supervise by Food College of Northeast Agriculture University Background Nowadays, more and more attention have been put into the quality and safety of the food and it’s necessary to develop nutritious ,health and safety food .The traditional dairy food in inner Mongolia has lots of advantages, such as taste well, product easily, safety. Main content business model headquarters and multiple shops and these multiple shops should be controlled by headquarters The type of the products creme Cheese Diary tofu Manufacture of diary tofu Diary wine Milk tea Consumers All kinds of people Analysis Strength This project not only aims at developing the traditional food , but also about is a way to spread the national culture . The product taste purity ,what’s more This dairy product is natural and without additive . At the same time , you are tasting the magical culture. Weakness Some people must worriy about the safety of products, because it’s hand-made by herdsmen. Many people don’t like the taste and smell of the products. Opportunity Nowadays, people pay more attention to the safety of the food, so the safe-food can take more pssession in food market。 In the resent years , the development of Chinese traditional national cultrue is facing many problem, so connect Inner Mongolia food with its cultrue can make more contribution for Inner Mongolia’s national cultrue. Threaten Many normal breeds have their own steadselling-channel , so it is difficult to develop our market There also have some hand-made stores which will have a negative effect on our market ,such as