《大学英语跨文化交际》课程作业.doc

Introduction to Intercultural Communication I. Key Terms barter system culture merge culture diversity communication globalization global quality industrialization intercultural communication modernization II. Questions for Review 1. The current era of globalization began shortly after the end of World War II with the victorious western powers supporting a worldwide “open” trade and investment policy. What elements do you think contribute to the globalization? 2. With the increased globalization of the economy and interaction of different cultures, culture diversity has emerged. What are the disadvantages of culture diversity? 3. When people communicate between cultures, where communicative rules as well as the substance of experience differ, the problems multiply. What are the key strategies for effective intercultural communication? 4. Diversity will continue to influence the activities of organizations and the behavior of managers long into the future. Can you list some suggestions for cross-culture training? 5. How do you understand the concept of “problem-solving” in multicultural context? III. Case Analysis 1. At a reception for a U.S. political candidate, the guests appear to be divided into groups. People in some groups are all African Americans, others are Latin Americans, and others are Asians. Explain the cultural phenomena that are operating at this political gathering. 2. The U.S. automotive manufacturers have complained about Japanese automotive imports and that the U.S. car firms are locked out of the Japanese market. The Japanese have countered that the U.S. firms have not done their homework; they offer cars that are too big or are not fuel efficient. While U.S. car sales have decreased in the United States, Japanese car sales have increased. Japanese manufacturers have begun to assemble cars in the United States; many U.S. firms are moving part o