专业英语Unit_12_Section_A_electroniccommercial教程方案.ppt

COMPUTER ENGLISH COMPUTER ENGLISH * UNIT 11 Electronic Commerce Section A Electronic Commerce 厦门理工学院 陈丹波 Computer English (Fourth Edition) * I. Introduction The business phenomenon that we now call electronic commerce has had an interesting history. From humble beginnings in the mid-1990s, electronic commerce grew rapidly until 2000, when a major downturn occurred. Many people have seen news stories about the “dot-com boom” followed by the “dot-com bust” or the “dot-bomb”. Introduction humble: 谦卑的,低下的. Downturn： 衰退 Boom——prosperous： 繁荣的 Bust： 不景气 I. 引言 我们现在称之为电子商务的商业现象拥有有趣的历史。电子商务发端于20世纪90年代中期，当时并不显山露水，但随后发展迅猛，直到2000年出现一次大衰退。许多人看过相关的新闻报道，先是“网络公司繁荣”，继之以“网络公司不景气”或“网络炸弹” * II. Electronic Commerce and Electronic Business To many people, the term electronic commerce means shopping on the part of the Internet called the World Wide Web (the Web). However, electronic commerce (or e-commerce) also includes many other activities. such as businesses trading with other businesses and internal processes that companies use to support their buying, selling, hiring, planning, and other activities. Electronic Commerce and Electronic Business World Wide Web：万维网 hire : 租用,雇佣 II电子商务和电子业务 对于许多人来说，“electronic commerce”（电子商务）这个术语表示在称为万维网的那一部分因特网上购物。然而，electronic commerce（或e-commerce）也包括许多其他的活动，如一个企业与其他企业的贸易，以及公司用于支持其购买、销售、招聘、计划及其他活动的内部过程 * Beginning in 2003, electronic commerce began to show signs of new life. Although the rapid expansion and high levels of investment of the boom years are not likely to be repeated, the second wave of electronic commerce is well underway. Introduction Underway： 来临 从2003年开始，电子商务开始显示出新生的迹象。尽管繁荣岁月的快速扩张和高水平投资不可能重现，但电子商务的第二次浪潮已然来临。 * Some people use the term “electronic business” (or e-business) when they are talking about electronic commerce in this broader sense, Most people use the terms “electronic commerce” and “electronic busine