vertical and lateral thinking.ppt

case 大富翁李昆常常向人炫耀他那颗价值连城的大钻石，因此吸引了许多人到他家里来参观。他特意把钻石放在一个很大的窄口玻璃瓶内，玻璃瓶本身重七十多公斤，普通人想搬走也不是一件容易的事。他又在展览室的周围装上了防盗警报，只要有人把玻璃瓶移动，警报系统就会发出叫声。 有一天晚上，李昆从外面回家，进入展览室的时候，那颗大钻石竟然不翼而飞。 经警方调查，得知李昆外出后，前后有三个人先后单独进入过展览室内。一个是负责清洁地毡的工人，一个是管家，一个是守卫。这三个人之中，谁能够不移动玻璃瓶，而把那颗大钻石偷走呢？ Vertical thinking Lateral thinking Dr. Edward de Bono Dr. Edward de Bono is the worlds leading authority on conceptual thinking as the driver of organizational innovation, strategic leadership, individual creativity, and problem solving. Since 1970 his exclusive thinking tools and methods have brought astonishing results to organizations large and small worldwide and to individuals from a wide range of cultures, educational backgrounds, occupations, and age groups. He has written over 73 books, and his work has been translated into over 41 languages Dr. Edward de Bono divides thinking into two methods. He calls one vertical thinking, which uses the processes of logic - the traditional, historical method. He calls the other lateral thinking, which involves disrupting an apparent thinking sequence and arriving at the solution from another angle. Lateral thinking Developing breakthrough ideas does not have to be the result of luck or a shotgun effort. Dr. de Bonos proven Lateral Thinking? methods provide a deliberate, systematic process that will result in innovative thinking.? Creative thinking is not a talent; its a skill that can be learned. It empowers people by adding strength to their natural abilities, which improves creativity and innovation, which leads to increased productivity and profit. Today, better quality and better service are essential, but they are not enough. Creativity and innovation are the only engines that will drive lasting, global success. Lateral Thinking will help you:  be creative when you need it most increase your number of new and practical ideas dramatically deal problems with more and better ideas to get immediate results find alternative solutions turn problems i