1995-1999Virginia.doc

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1995-1999Virginia

CURRICULUM VITAE Chenting Su Associate Professor Associate Head Department of Marketing City University of Hong Kong ((((((((((((((((((((((((((((( EDUCATION 1995-1999 Virginia Polytechnic Institute and State University Ph.D. in Marketing; Minor: Statistics 1992-1994 University of Alberta, Edmonton, AB, Canada Ph.D. program in Economics 1985-1988 Research Institute of Business, the Ministry of Commerce, Beijing, P. R. China M.A. in Economics 1978-1982 Jiangxi Normal University, Nanchang, P.R.China B.S. in Mathematics Dissertation “Modeling Family Decision Behavior: A Dynamic Simultaneous Equations (DSE) Approach” (Doctoral Dissertation at Virginia Tech). RESEARCH 1. Research Interests: Channels governance, with emphasis on social network and role theory Group decision theory, with emphasis on household purchase decision behavior China marketing, with emphasis on gunxi management and Chinese business circles Business ethics, with emphasis on consumer ethics 2. Publications Articles Published in Refereed Journals Su, Chenting, Zhilin Yang, Nan Zhou, Guijun Zhuang, and Wenyu Dou “Interpersonal Influence as an Alternative Channel Communication Behavior in Emerging Markets: The Case of China,” Journal of International Business Studies (JIBS), forthcoming. Su, Chenting, Kevin Zheng Zhou, Nan Zhou, and Julie Juan Li “Harmonizing Conflict in Family Purchase Decision-Making: Perceived Fairness and Spousal Influence Dynamics,” Journal of the Academy of Marketing Science, forthcoming. Li, Julie Juan, Kevin Zheng Zhou, Nan Zhou, and Chenting Su, “Market Orientation, Job Satisfaction, Product Quality, and Firm Performance: Evidence from China,” Strategic Management Journal, forthcoming. Shou, Zhigang, Chenting Su, and Chen Zhou “Trust and Opportunism in Chinese Business Circles,” Economic Management, 2007, 11, forthcoming (in Chinese). Zhuang, Guijun, Nan Zhou, Chenting Su

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