- 1、本文档共10页,可阅读全部内容。
- 2、有哪些信誉好的足球投注网站(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
Developments strategy and future challenges
of Youku Tudou Inc’s
Company basics
The two leading online video platform in China
A number two player in China’s online video market
Youku and Tudou outline vision for merged company
Our Industry
Product Development
Strong usage growth
Mobile business
Industry overview and competitive landscape
Online advertising market
Online video user base growth
Online video market growth
Strong usage growth
Mobile business
Competitive landscape
Industry ranking
Financial forecasts
An advertising centric business
Opportunity
Partnership with social platforms
Mobile video market
Risks and my opinion
The success of our business
Appendix
DATE: November 28,2012
FROM: Mo Xianteng
TO: The CEO Of The YouKu Tudou Inc’s
SUBJECT: Developments strategy and future challenges
of Youku Tudou Inc’s
Company basics
The two leading online videos platform in China
Tudou is a leading online video provider in China. The company provides a wide range of video contents through both PC and mobile platforms, allowing users to watch, upload, rate, comment and recommend videos. The website was launched as a user generated content (UGC) video platform in April 2005 and started to generate revenues by selling advertising slots in 2007. In 2008, the website expanded its video offering and began to integrate licensed premium contents, such as films and TV shows. By 2009, Tudou had begun to produce its own content, and to develop a focus on in-house broadcasting. Meanwhile, with robust mobile data growth and the rising popularity of smartphones, Tudou launched its mobile video platform through China Mobile in January 2010. Below we present a sample interface that a Tudou user would see while viewing a video.
Youku is offering 15,367,500 ADSs to be sold in the offering. Prior to this offering, there has been no public market for the ADSs or our shares. It is currently estimated that the initial public offering price per ADS will be between
您可能关注的文档
- 商务与管理沟通技巧论文.doc
- 商务中心二期工程.doc
- 商务人员如何提高自身技巧.doc
- 商务信函翻译练习.doc
- 商务咨询业现状1.docx
- 商务日语考试大纲.doc
- 商务沟通20法(下).docx
- 商务周刊:向丰田学习管理.doc
- 商务活动策划与组织论文.doc
- 商务礼仪之交往的规矩.doc
- 2021-2022学年湖南省常德市安乡县四年级上学期期中语文真题及答案.pdf
- 2023-2024学年河南省南阳市社旗县四年级上学期期中数学真题及答案.pdf
- 2022-2023学年云南省曲靖市四年级下学期期末数学真题及答案.pdf
- 2021-2022学年河南省周口市鹿邑县二年级下册月考语文真题及答案.pdf
- 2018年河南焦作解放区教师招聘考试真题及答案.pdf
- 2019年江西公务员行测考试真题及答案-乡镇.pdf
- 2019中国石油报社应届高校毕业生招聘试题及答案解析.pdf
- 光大银行招聘应届毕业生能力素质测试笔试真题及答案.pdf
- 2024年广西百色教师招聘考试模拟题及答案.pdf
- 2021-2022学年浙江绍兴诸暨市五年级上册语文期末试卷及答案.pdf
文档评论(0)