bmw英文简介bmw英简介.ppt

---- BMW Introduction About BMW BMW, the whloe name Bayerische Motoren Werke. Group today - high growth in the current high-end brands, BMW Group is the worlds most successful and profitable automobile and motorcycle manufacturers. Focus on the uniqueness of each brand in the same time, BMW Group will launch new products into new areas and to promote the companys family of products to more new markets. ,the company will enter a new realm. 宝马简介 宝马，全名叫Bayerische Motoren Werke。集团在目前高端品牌中快速成长，宝马集团是世界上最成功的汽车和摩托车制造商。 关注每个品牌在同一时间的唯一性，宝马集团将推出的新产品，进入新的领域，以促进公司的系列产品进入更新的市场。公司将进入一个新境界。 The logo means aircraft engines. rotation of the propeller Bavarias state flag is blue and white BMWs name is Bavarian Motor Company, on behalf of the Bavarian BMW and represents Germanys most exquisite engine technology. 飞机发动机 螺旋桨的转动 巴伐利亚州的州旗是蓝色和白色，宝马的名字是巴伐利亚汽车公司，代表巴伐利亚宝马代表和德国最精致的引擎技术。 Other means 1) Do not touch me 2) Be My Wife 3) the mainland part of the rich and nouveau riche of Chinas special car, traffic law-synonymous, deeply evil gentry and Wan Ku children are the favorite. 4) Big Mouth Woman 5) break my windows 6) BMW = Business Money Woman (for men, with the three to have success) Brand value Driving fun and Casual way of life 品牌价值 驾驶乐趣和生活休闲方式 宝马汽车各车系定位含义　BMW分为1 3 5 6 7 X Z M Mini (劳斯莱斯收购) 　　轿车:1系,3系,5系,7系 　　旅行车:1系3门,1系5门,3系TOURING,5系TOURING 　　两门两座跑车:Z4 COUPE 　　两门四座跑车:3系COUPE,6系 　　四座敞蓬跑车:3系CABRIOLET,6系CABRIOLET 　　两座敞蓬跑车:Z4 　　SUV:X1,X3,X5 ,X6，X6高效混合动力 　　高性能：M3，M3 COUPE，M3 CABRIOLET，M5，M6，Z4M，Z4M COUPE ，X5M，X6M，M8 　　型号后面的: 　　16i 18i 18d 20i 20d 23i 23d 25i 25d 28i 28d 30i 30d 35i 35d 40i 40d 50i 60i 　　两位数字为大致的排量 (现在的18i为2.0发动机，23i为2.5发动机，X1的25i为3.0发动机，35i和40i为3.0T发动机，50i为4.4T发动机)，其中5系和3系有些车型的型号中带x，即带有X-Drive四驱系统，带L的即加长版。 　。 BMW-M3 BMW-7系 BMW-GINA Light Visionary BMW-X1 THE END THANK YOU! * * Fortune 500 companies the engine speed at 9000rpm-10000rpm issued under 1000hp The letter M in the automotive world, represents a str