9-EC-2-DAO XIANG DING9-EC-2-DAO XIANG DING.doc

Assignment Case Study – Electronic commerce BD21331668193 DAO XIANG DING June 14, 2012 Table of Content 1 Abstract 3 2 Black Friday 4 3 Top 3 e-retailers 6 4 Trend of eCommerce 10 5 Appendix 12 5.1 References 12 Abstract People used to go to stores for all shopping needs. Now many people do online shopping instead. This assignment gets a well understanding about Black Friday in America or similar business activities in other countries. A case study is conducted on the top 3 retail selling web sites in America for 2009 Black Friday according to the volume of most visited websites. A brief analysis between the top 2 retail stores is presented to see a trend of its own development and electronic commerce market with both advantages and disadvantages of electronic commerce. Black Friday Black Friday is used in many places includes music, financial crisis, movie, even computer virus name and so on. Here the term - Black Friday is the day following Thanksgiving Day in the United States, traditionally the beginning of the Christmas shopping season.[1] On this day, most major retailers open extremely early, often at 4 a.m., or earlier, and offer promotional sales to kick off the shopping season. It has routinely been the busiest shopping day of the year since 2005. 黑色星期五这个名词被用于非常多的地方, 包括了音乐, 金融危机, 电影甚至计算机病毒的名称等等. 这里的黑色星期五指的是美国感恩节后的翌日, 是传统的圣诞购物旺季的开始. 在这一天大多数主要的零售商往往在凌晨4点或更早开门营业, 并提供购物促销来解开销售旺季的序幕. 从2005年以来, 这一天一直是一年中最繁忙的购物日. The days name originated in Philadelphia, where it originally was used to describe the heavy and disruptive pedestrian and vehicle traffic which would occur on the day after Thanksgiving. Black Friday is the name which the Philadelphia Police Department has given to the Friday following Thanksgiving Day. It usually brings massive traffic jams and over-crowded sidewalks as the downtown stores are mobbed from opening to closing. One theory is that the wheels of