毕业设计论文-基于jsp+ajax的网上书城.doc

Abstract What Internet has brought us is not only the endless information,but also the changes of business model and consumptive attitude.Nowadays,e-commerce has become a fashion.With the rapid development of Internet,which provides more room for the exploitation of Web system,more and more function can be achieved on the Internet,even though some complex procedures.Internet can be run easily,making developers do not have think about network factors too much.Internet poses a great challenge for developers though,requiring them to design more prefect system,especially for the efficiency of shopping network design,which is more efficient for the information retrieval and more convenient for on-line shopping.At present,the achieved business functions of the on-line bookstore on the Internet is varied.Thats to say,what bookstores used to do before,can be operated efficiently on the Internet,from the most basic external communication dispaly function,information published function,to on-line bookstore display function,online trading function, online purchasing function, online customer service function, on-line management functions, etc., Based on the Jsp language writing,this system will combine Ajax,to accomplish the data with no refresh.The database uses SQLServer2000, through the preparation of background Java Class to control business logic. Key words:on-line bookstore;Jsp,Ajax,SQLServer2000 1 选题背景 1.1 网上书城的发展以图书交易为主的电子商务形式在中国仅仅扎根十年时间。我国第一家网上书店于1997年由杭州市新华书店开办，该店只维持了1年最终便以失败告终。经过十几年的发展，今天我国的网上书店已经颇具规模，能够在网上买卖图书的网站已经有数百家，并形成了各种不同的发展模式和格局领跑的始终是当当网和卓越亚马逊两家，二者在网店经营中一直保持了优势地位，并占据整个网上书店营业额的80%。正当当当网和卓越亚马逊相互制约之际，许多人也都注意到了一些规模不大，但是发展势头良好的网上书店，比如99读书人、博库、红泥巴等。同时，有关机构在近年来的读书购买图书调查中发现，越来越多的青年人，开始接受网络购的方式。相比传统意义上的实体书店，网上书店的确有更多的“诱人”条件。首先是品种丰富，比如当当网就号称有30万多种在线可供图书，这对于一个实体书店来说，绝对是数字，即使能容纳这么多图书，逛一次书店的体力消耗也非同小可；还有就是“15天内都可退货”，大多数实体书店对个人购买都没有优待；再者就是价格便宜，许多网上书店对图书都有或多或少的折扣，即便是畅销新书也有八、九折的优惠，而实体书店在折扣在网上书销售的折扣普遍比实体书店门店要低更多的出版社都在积极与网上书合作，毕竟其宣传效果远远大于实体书店，而且在费用上也比落地