我国房地产企业营销策略研究.doc

我国房地产企业营销策略研究 摘 要 房地产业在国民经济中的地位日趋重要对改善居民居住条件、拉动经济增长、扩大就业以及加快城市建设都发挥了重要作用。以此形成竞争优势谋求长远发展。Chinas Real Estate Enterprises of Marketing and Strategy Analysis ABSTRACT The real estate industry will become more and more important in the national economy. It has played an important role in improving livin