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Lorelee Friesen Kim Kotylak Kelly Volk Amanda Ziegler Purpose of the Project To determine the feasibility of a new chicken processing plant in Saskatchewan To determine demand for Halal poultry products in the Prairie Provinces Overview of the Company Chicken Processing Plant Halal and non-Halal chicken Frozen and fresh products Selling throughout Western Canada Mission Statement “Dykal Holdings, a Saskatchewan based company, will strive to meet the needs of all customers by providing competitive prices and a premium, value-added product while providing a pleasant working environment for all employees.” Goals of the company Short Term Objective – Achieve a 20% pre-tax profit on gross sales of $4.54 million in the first year of operations Long Term Objective – Grow net sales to $9.39 million within the first ten years of operations Operations Plan Building Process Flow Supplies Raw Materials Packaging Supplier Different packaging for Halal and non-Halal products Limitations to Operation Sufficient water supply Adequate method of waste disposal Water Product Waste Human Resources Human Resources Number of Employees Training Programs Safety, First Aid and CPR Benefits Job Descriptions and Criteria Plant Manager Secretary/Accountant Maintenance Plant Workers HACCP and CFIA Employee Flow Chart Employee Salary Summary Marketing Plan Marketing Plan Product Name Types Qualities Place Islamic Centres IGA Price Market Rate Payments Halal Credit Policy Promotion Stickers Sales pitches Magazines/news letters Trade shows Webpage Marketing Plan Con’t Marketing Plan Con’t SWOT Market Plan Con’t Market Plan Con’t Market Analysis Past Performances Muslim population Competition Lilydale Maple Leaf Small Halal processors Financial Plan Financial Plan All prices, expenses and wages are gown by inflation of 2.5% per year. A total of $2,219,111, at a rate of 7.2% will be amortized over a 25 year period. The remaining $739,704 will be invested by the single equity holder.
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