tv drug ads my cause disinfo swallowing 翻译tv drug ads may cause disinfo swallowing 翻译tv drug ads may cause disinfo swallowing 翻译tv drug ads may cause disinfo swallowing 翻译.ppt

TV Drug Ads May Cause Disinfo Swallowing TV Drug Ads May Cause Disinfo Swallowing Oct 22, 2013? TV ads for medication are as relentless as political ads during a campaign. But surely drug ads couldnt be as?disingenuous?as political ads. Its illegal for companies to make blatantly false claims about a drug. Nevertheless, a study shows that six out of 10 prescription drug ads are misleading—as were eight out of 10 ads for over-the-counter drugs. Researchers analyzed 168 ads for medication that aired on nightly news. They assessed each commercial’s main claim. Their finding: only about a third of the ads made statements that were objectively true. And more than half were potentially misleading, meaning they exaggerated claims, omitted important information, made unreasonable links to lifestyle improvement or conveyed opinion rather than fact. The study is in the Journal of General Internal Medicine. TV viewers might see as many as 30 hours of these ads each year. Perhaps the part to pay the most attention to is when they say, “Talk to your doctor. 1. It’s illegal for companies to make blatantly false claims about a drug. 医药企业公然对药品做出虚假宣传是违法的。 claim?? vi. 提出要求 vt. 要求；声称；需要；认领 n. 要求；声称；索赔；断言；值得 claim有多个意思，但本文主要讲的是药品广告，广告和宣传相对应，因此选择“宣传”这个意思。 False adj. 错误的；虚伪的；伪造的；虚假的?；不真实的 adv. 欺诈地 2.Nevertheless, a study shows that six out of 10 prescription drug ads are misleading---as were eight out of 10 ads for over-the-counter drugs. num out of num “几分之几”，“几个中有几个” Among whites in New York, at least three out of ten have college degrees, But among Blacks and Hispanics in the city, less than 10% have received university education 纽约市白人中,至少有3/10的人拥有大学文凭,而该市的拉裔美国人和黑人中,接受过大学教育的人连1/10都不到 -- 来源 -- 英汉 - 翻译样例 - 时事 misleading? adj. 令人误解的；引入歧途的；误导性的；?使人误解的 v. 给…带错路；把…引入歧途（mislead的ing形式） eg:?Misleading advertisements are prohibited by law. 骗人的广告为法律所禁止。