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Resume-MarkC.Freeman

Mark C. Freeman 847-971-4500 ? mark@ RE: Sr. Strategy Business Intelligence System Integration Consultant Practice Director Highlights of relevant experience and skills I offer include: Business Strategy Intelligence / Financial Reporting Analysis Metrics – lead manager, strategist, analyst and developer of financial, sales and operations performance measures, reporting data, and enterprise financial data warehouse applications. Strategic Scope: strategic projects relate to financial planning, revenue projections, cost accounting, post-merger consolidations, e-commerce, incentive compensation, deal and contract terms, analysis and recommendations for operational initiatives. Strategic Deliverables: deliverables include financial statements and projections, legal agreements, key performance indicators (KPI’s) and construction of scorecards and dashboards designed to improve profitability through awareness of business drivers for client, product and business unit PL results and variances from plan. Strategic Results: results have led to client segmentation strategies focused on cross-selling opportunities, pricing tactics, improved customer service, more efficient expense management, expanded markets, and higher shareholder valuations. Client Examples: Discover Financial Services: Defined project for E-Business Digital Delivery business unit to transform customer account alert messaging services to real-time email and mobile phone SMS text message delivery. Services to provide timely updates and monthly payment for millions of Discover card members. Project definition included cost benefit analysis (CBA), online registration and enrollment funnels, and financial analysis of cardmember activity to calculate PL metrics for transactor and revolver accounts which in turn were used in a spreadsheet proforma business model to estimate the potential for incremental advertising and sales revenue from the high volume of daily online and mobile interactions

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