SearchDissolvingDataBoundaries.ppt

Natural Resource Program Center Dissolving Data BoundariesSearch Mar /17/2011 Dan Kocol Functional Analyst IM Within IM Why People are using Search Additional Information used for Planning Natural Resource Management Additional Information used for Managing Natural Resources Additional Information used for Natural Resource Research Additional Information used for Research Analysis Support of NR Planning Support of NR Management Decisions Support of NR Scientific Research and Findings Share information with Internal and External Audiences Roll up Data for Reporting to Congress (PRIDE project) The Information is Everywhere Finding Information Today Tips on Narrowing Down results Phrase search ()For example, a search for [ Alexander Bell ] (with quotes) will miss the pages that refer to Alexander G. Bell. Search within a specific website (site:)For example, the query [ iraq site: ] , [ iraq ] or [ iraq New York Times ] for example [ iraq site:.gov ] Terms you want to exclude (-)For example, in the query [ anti-virus software ] Fill in the blanks (*)The *, or wildcard, is a little-known feature that can be very powerful. Search exactly as is (+)By attaching a + immediately before a word (remember, dont add a space after the +), you are telling Google to match that word precisely as you typed it. Putting double quotes around a single word will do the same thing. The OR operator (note that you have to type OR in ALL CAPS). For example, [ San Francisco Giants 2004 OR 2005 ] Other Common Operators ?site: ?inurl: ?allinurl: ?intitle: ?allintitle: ?intext: ?allintext: So Many options Tailored to interest and needs Focus target Markets Personal preference on results Different result Algorithms Most all find content Via a web crawler The Secret is in the Search Sauce Commercial Based Search Limitations Little Personalization Results can be Generic May not like method for calculating ranking Cannot index dynamically created content Often motivated by revenue Do