Resume-StevenJeffes.docVIP

STEVEN M. JEFFES 2632 Ennis Road ( Pattersonville, NY 12137-4106 518-887-5599 ( 518-339-5857 (Cellular) stevenjeffes@ I am a results-driven and proactive Executive with over 15 years of experience building highly successful domestic and international marketing, consulting, product management, public relations, CRM, communications, branding, customer excellence, business development and constituency management programs. As a marketing/CRM and consulting thought leader, benchmarks of my career include sales of $450MM, development of successful global marketing (strategic, relationship, direct, e-marketing, cross-channel optimization, alliance marketing, campaign management), sales, branding, CRM, customer experience strategy/excellence, client management, and public relations programs for Fortune 300 companies (sample companies include: US DOD, Welch Allyn Medical Systems, Wyeth, American Express, Fleet Bank, Fannie Mae, Pfizer, First Union, Vanguard, Bristol-Myers Squibb, Citibank, Macy*s Department Stores, Reader’s Digest, ATT), and providing marketing and customer relationship management (CRM) advice to numerous Fortune 500 Executives worldwide. My success is derived from an ability to develop and manage world-class CRM, branding, business development and marketing programs, identify and capture new business opportunities, negotiate profitable strategic partnerships, enhance operational efficiency and profitability, and secure new funding sources. Selected Experience Profile Marketing CRM Thought Leader Project Management and PL to $365MM Sales Growth / Product Branding / Global Marketing Best Practice Loyalty Retention Programs Alliance and Channel Partner Acquisition / Mgmt. World-Class Direct Marketing Methodologies Market Product Financial Analysis Analytics Customer Experience Strategy Development Large Scale CRM Programs ($10+MM) Change Management Program Design/Mgmt. Cross-Vertical Product Management Strategic M