驾校市场营销现状与对策分析市场营销毕设论文.doc

本 科 毕 业 论 文 题 目：太原市AS驾校市场营销现状与对策分析 学 院: 商 学 院 专 业: 市场营销 姓 名: xxx 学 号: xx 指导教师: xx（副教授） 2015年06月05日 本人郑重声明：本人所呈交的毕业论文，是在指导老师的指导下独立进行研究所取得的成果。毕业论文中凡引用他人已经发表或未发表的成果、数据、观点等，均已明确注明出处。除文中已经注明引用的内容外，不包含任何其他个人或集体已经发表或撰写过的科研成果。对本文的研究成果做出重要贡献的个人和集体，均已在文中以明确方式标明。 本声明的法律责任由本人承担。 论文作者签名： 日 期： 本人在指导老师指导下所完成的论文及相关资料（包括图纸、试验记录、原始数据、实物照片、图片、、设计手稿等），知识产权归属。本人完全了解有关保存、使用毕业论文的规定，同意学校保存或向国家有关部门或机构送交论文的纸质版和电子版，允许论文被查阅和借阅；本人授权可以将本毕业论文的全部或部分内容编入有关数据库进行检索，可以采用任何复制手段保存和汇编本毕业论文。如果发表相关成果，一定征得指导教师同意，且第一署名单位为。本人离校后使用毕业论文或与该论文直接相关的学术论文或成果时，第一署名单位仍然为。 论文作者签名： 日 期： 指导老师签名： 日 期： Abstract In recent years, Chinas auto demand is booming, has become an important way to improve peoples living standard and show the strength of the national economy. With the peoples demand for automobiles, automobile driver training school has become a popular service industry now on the cusp. According to Chinas Road Traffic Act expressly provides that: The car driver must hold the relevant driving license before driving a car, so car driver training market to take bigger and stronger. But it is undeniable that, in the overall environment is now a thriving, partly hidden in the shadows of the disadvantages are also becoming increasingly obvious, this paper will Taiyuan car driver training school, for example, combined with the overall form of driver training market, automobile driver training school in Taiyuan and the driver market participants, and to analyze the development prospects of the driver training market, the results of a comprehensive study of subjective and objective, proposed outreach program of the relevant market, thereby improving the mode of operation of existing markets and admissions in Taiyuan way to achieve automobile driver training school trainees to improve th