- 1、本文档共26页,可阅读全部内容。
- 2、有哪些信誉好的足球投注网站(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
CS_Samsung_Electronics
D
o
N
o
t
C
o
p
y
o
r
P
o
s
t
Copying or posting is an infringement of copyright. Permissions@ or 617-783-7860.
9-705-508
R E V : J U L Y 2 9 , 2 0 0 6
________________________________________________________________________________________________________________
This case was prepared by Professor Jordan I. Siegel and Professor James Jinho Chang, Yonsei University. HBS cases are developed solely as the
basis for class discussion. Cases are not intended to serve as endorsements, sources of primary data, or illustrations of effective or ineffective
management.
Copyright ? 2005 President and Fellows of Harvard College. To order copies or request permission to reproduce materials, call 1-800-545-7685,
write Harvard Business School Publishing, Boston, MA 02163, or go to . No part of this publication may be
reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical,
photocopying, recording, or otherwise—without the permission of Harvard Business School.
J O R D A N I . S I E G E L
J A M E S J I N H O C H A N G
Samsung Electronics
Introduction
Kun Hee Lee, chairman of the Samsung Group, contemplated his company’s strategy while sitting
in the basement office of his home. His office had a one hundred-inch screen on the wall, and in front
of the screen there was a short desk, just one foot in height. Lee spent much of his day in this room,
studying the strategies of his competitors and overseeing multibillion-dollar investment decisions.
Beside his desk were hundreds of DVDs and videos, many examining his competitors’ histories and
strategies. Every new product made by Samsung and its competitors sat along the walls. Trained as
an engineer, Lee eagerly picked apart every product, examining its design and quality of
manufacturing.1
As he sat next to his low desk and sipped a cup of Korean green tea, Lee wondered whether his
legion of Samsung empl
您可能关注的文档
- Charlotte+Brontes+Feminine+consciousness+in+Jane+Eyre.pdf
- Charm Dalitz Plot Analysis Formalism and Results.pdf
- Charm and beauty production at CDF.pdf
- Charm Estimate from the Dilepton Spectra.pdf
- Charm and beauty of the Large Hadron Collider.pdf
- Charm Hadron Production Fractions.pdf
- Charm coalescence at relativistic energies.pdf
- Charm Leptonic and Semileptonic Decays.pdf
- Charm meson production from meson-nucleon scattering.pdf
- Charm meson resonances in $D to P ell nu$ decays.pdf
- Haier海尔413升风冷变频多门冰箱 BCD-413WGHFD1BSJU1(白)说明书用户手册.pdf
- Siemens西门子工业抽屉式断路器主回路后垂直连接 抽屉式断路器主回路后垂直连接使用手册.pdf
- Samsung三星智能佩戴设备 Galaxy Fit3安全手册.pdf
- Samsung三星滚筒洗衣机 AI神 黑钻热泵洗烘旗舰 WD18DB8995BZSC使用手册.pdf
- Sakura樱花消毒柜 保洁柜消毒柜 SCQ-130D6用户手册说明书.pdf
- Hifiman头领科技ARYA UNVEILED说明书用户手册.pdf
- Siemens西门子工业抽屉式主回路连接前置端子 支撑件 抽屉式主回路连接前置端子 支撑件使用手册.pdf
- Siemens西门子工业中性线的外部电流传感器 中性线的外部电流传感器使用手册.pdf
- Siemens西门子工业电子脱扣单元 电子脱扣单元使用手册.pdf
- Razer雷蛇Playstation 专用雷蛇战锤狂鲨极速版 RZ12-038203 用户指南 (简体中文)说明书用户手册.pdf
文档评论(0)