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HEVPHEV
THE HEV P-HEV EV MARKET WORLDWIDE
IMPACT ON THE BATTERY BUSINESS
Information for growth
Christophe PILLOT
c.pillot@
THE 27TH INTERNATIONAL BATTERY SEMINAR EXHIBIT
Fort Lauderdale, Florida
Tuesday, March 16th 2010
Information for growth
Tel.: + 33 1 47 78 46 00
c.pillot@
OUTLINE
1. THE RECHARGEABLE BATTERY MARKET IN 2009
2. ELECTRIC VEHICLE SEGMENTATION
3. HEV MARKET BY COMPETITOR AND BY AREA
4. FORECASTS BY 2020
5. IMPACT ON THE BATTERY BUSINESS
HEV, P-HEV EV WORLDWIDE MARKET - IMPACT ON THE BATTERY BUSINESS - FORT LAUDERDALE, FLORIDA - MARCH 2010 2
Information for growth
Tel.: + 33 1 47 78 46 00
c.pillot@HEV, P-HEV EV WORLDWIDE MARKET - IMPACT ON THE BATTERY BUSINESS - FORT LAUDERDALE, FLORIDA - MARCH 2010 3
MAIN QUESTIONS
? Impact of the financial economic crisis on the HEV market
the PHEV or EV developments?
? Will the HEV penetration continue ? Where is the limit?
? Car suppliers strategy for HEV, PHEV EV? Do they believe
in those markets?
? What are the main market drivers limiters?
? When will Li-ion appeared in HEV? NiMH Vs. Li-ion for HEV?
? Which Li-ion batteries for the future HEV, PHEV EV?
? Cobalt, Lithium, Nickel or Phosphate future needs?
? Market for EV, PHEV HEV batteries in 2015 2020 ?
? Who will be the main battery suppliers?
Information for growth
Tel.: + 33 1 47 78 46 00
c.pillot@
WHY HEV?
Source :Energy Information Administration, US Government
0
20
40
60
80
100
120
U
S
$
/
b
ar
re
l
Price of the WTI barrel of oil,
US $
Source :/emeu/steo/pub/contents.html
CO2 density in the
atmosphere increase
IPCC, Intergovernmental Panel on Climate Change, Climate Change 2007,
Synthesis Report p38
HEV, P-HEV EV WORLDWIDE MARKET - IMPACT ON THE BATTERY BUSINESS - FORT LAUDERDALE, FLORIDA - MARCH 2010 4
0
10
20
30
40
50
60
70
80
90
100
M
ill
io
n
b
ar
re
ls
p
er
d
ay
Petroleum consumption
worldwide 1960-2009
Information for growth
Tel.: + 33 1 47 78 46 00
c.pillot@
HEV, P-HEV EV
DEFINITION SEGMENTATION
144 v
… - 14 v
14 – 42 v
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