HG10.24MobileShoppingTrends汇编.doc

Mobile Shopping Trends: 6 Opportunities For Your Online Business 移动购物趋势：在线企业的六大机遇 Monday, October 24, 2016 by Kristen Hicks You see people on their smartphones all the time. A lot of the time they’re playing games. Other times, they’re checking their email. At least some of the time though, they’re buying things – possibly even buying the kind of things you sell. 我们可以看到，很多人一直抱着手机在玩，很多时候他们在玩游戏，有时他们在查阅邮件，但是有时在购物，或许他们所购买的商品就是您正在销售的产品。 At this point, every online business has to care about mobile shoppers.?Almost a third?of all the shopping people do online is done on mobile devices. And people on mobile devices are more likely to take action on your website –?70% of mobile searches?lead to consumers taking action. 从这点来看，每个小企业都应该关注移动购物者。近1/3的购物者通过移动设备进行网上购物。使用移动设备的客户很可能到您的网站购物，70%的移动有哪些信誉好的足球投注网站刺激消费者采取购买行动。 You have to expect that a good portion of your potential customers will be interacting with your brand on a mobile device. If you haven’t done so yet, it’s time to develop a strategy for meeting them where they are. ? 您希望大部分潜在客户通过移动设备与您互动，如果还没有行动，现在可以开始制定一个策略满足移动端客户需求。 1/3 of all online shopping is done on mobile devices. Prepare your website for #BlackFriday!CLICK TO TWEET ?1/3的网购都是在移动设备上完成的。准备好您的网站，迎接#黑色星期五！点击推文 How Businesses Can Benefit from the Shift to Mobile 企业如何从移动购物中获益 The rise of mobile shopping may have felt like an inconvenience at first. Every time consumer behavior changes it means businesses have to put more work into adapting. Change doesn’t have to be negative though. 一开始，移动购物的增长可能让人感觉不方便。消费者行为发生改变，企业必须付出更多努力适应变化。但是这种改变不一定就是消极的。 You can choose to treat the growth in mobile usage as an opportunity. Here’s how. 您可以将手机使用量的增加当成一种机遇，下面提供几个步骤指导您如何去做。 ? Create a mobile-friendly website. 创建移动友好型网站 Almost a quarter of small business websites?still aren’t optimized for mobile. If you’re one of them, then?creating a mobile-optimized website?for your business has to be your top priority. 近1/4的小企业网站依然没有进行移动优化。如果您也在其中，那么当务之急应该创建一个移动优化网站。 If people come to your website