人教版九年级英语unit13第三课时课件.pptVIP

Section B;soap shampoo toothpaste sun glasses; Slogans Whiter than white 3.For the shiniest hair ever 2. For that mysterious look 4. For silky skin ;2c Pairwork;3a Try to write some slogans about them.;3a. Read the passge and answer the questions: What’s the article about? Do you agree with it?;Advertising : pros and cons;Advertising: pros and cons In the modern world, advertising is everywhere！Some people think that ads are great. Others hate ads, saying that they make our cities and countryside look ugly. Many ads are aimed specially at teenagers, and some young people see mo re than 100 advertisements a day. It’s true that some ads can be very useful. For instance, they can help you to compare two different products so that you can buy the one you really need. They can also help you save money. When prices are listed, you can go to the store with the lowest price. Ads also tell you when stores are having sales. However, some advertising can be confusing or misleading. Sometimes the words sound good but don’t really tell you anything about the quality of the product. At other times, the picture in an ad looks a lot better than the real thing. And you have to be careful. At times an ad can lead you to buy something you don’t need at all. ;1 Many ads are aimed specifically at teenagers, and some young people see more than 100 advertisements a day.许多广告是特别针对青少年的，并且有些年轻人一天能看见100多条广告。 【讲解】（1）和specifical相关的副词是specifically，意思是“专门地；特别地”。如： I came here specifically to ask you a question.我是专门来问你一个问题的。 （2）句子中的aim是一个动词，意思是“针对”。它常构成词组be aimed at sb.，意思是“针对某人”。 The advertising plan is aimed at young people.这项广告计划是以年轻人为对象的。 The program is aimed at a teenage audience.这个节目针对的是十几岁的观众。 My remarks were not aimed at you.我的话不是针对你的。 动词aim还可以表示“瞄准”“以……为目标”等意思。如： He aimed with the gun.他用枪瞄准。 He aimed the gun at the enemy officer.他用