企业社会责任与企业竞争力的关系实证分析—基于沪深两市食品、饮料行业经验数据.pdf

Modern Management 现代管理, 2016, 6(2), 49-59 Published Online April 2016 in Hans. /journal/mm /10.12677/mm.2016.62008 An Empirical Analysis on the Relationship between Corporate Social Responsibility and Enterprise Competitiveness —Based on Data on Listed Food and Beverage Industry in Shanghai and Shenzhen He Chen, Mingyang Luo Beijing Language and Culture University, Beijing Received: Apr. 1st, 2016; accepted: Apr. 23rd, 2016; published: Apr. 26th, 2016 Copyright ? 2016 by authors and Hans Publishers Inc. This work is licensed under the Creative Commons Attribution International License (CC BY). /licenses/by/4.0/ Abstract For enterprises, the good performance of social responsibility will help to enhance the competi- tiveness of enterprises. This paper selects the listed food and beverage industry as a sample, which is the most closely related to daily life and has the highest degree of social concern. Accord- ing to the relevant theory and sample data, this paper puts forward the empirical research model and hypothesis, establishes a corporate social responsibility evaluation index system from the shareholders, creditors, suppliers, employees, government, law and other dimensions, establishes the evaluation system of enterprise competitiveness from scale, efficiency and growth ability and uses Excel software for data correlation analysis, regression analysis and other empirical research. In the end, according to the results, this paper puts forward relevant suggestions from the enter- prise and the government prospective for enterprises to take the social responsibility. Keywords Corporate Social Responsibility, Enterprise C