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Unit1advertising-WordPower教案(牛津译林版模块3).doc

Unit1advertising-WordPower教案(牛津译林版模块3).doc

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Unit1advertising-WordPower教案(牛津译林版模块3).doc

Unit 1 Advertising Word Power Using suffixes Sales and marketing Teaching Aims: To review the word formation and learn more common suffixes To expand their vocabulary about sales and marketing To complete the exercises designed to reinforce the words to be learnt in the word powder To help them grasp the rules of word formation and learn how to apply them in English learning Teaching Difficulties Key points: How to make use of word formation to enlarge their vocabulary and improve their reading ability How to make the students to realize the rules of word formation and use it to understand and remember new words The usage of some words Teaching procedure: Step One: Brainstorming T: (Greet the whole class as usual) Since you have learnt many English words. Some of you may notice that even if some words have different meanings and parts of speech they share similar spellings just as follows: happy ?happily, happiness care ?careful, careless act ?actor, action T: (Show the above on screen) You can see they have letters in common. Then could you show me more examples? Ss: … (Let them think about it for a while and later ask three students or so to tell their answers.) T: Well done! So sometimes we can add some letters to the end of a certain word and we can get a new word. Now please read the short dialogue. Fix your eyes on the words in blue and tell me how they are formed. Ss: Root WordsAdding letterscommerce ? commercialpersuade? persuasiveexcite? exciting (This can help them realize the rules of adding suffixes which is of great help to their vocabulary extension.) Step Two: Using Suffixes T: Well done! In fact the letters we add to the end of a certain word are called suffixes. Next let’s go on to read the following table, there are some other ways to form adjectives from nouns and verbs. Go through the table and discuss it with your partner to answer the two question below the table. Noun +y +ly +ic

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