Unit1AdvertisingReading1精品课件牛津译林版必修4.ppt

Unit 1; ;Enjoy your music, Enjoy your Sony!;Shoes can fly! So do your dreams!;Sedal Shampoo Everything is possible!;More ads for you to discuss:;Taiwan, China!;Stop smoking To protect our environment!; Look at the four ads on P1 and decide which type they belong to.;Unit 1;What may be talked about in this expository writing?;Reading strategy:;Structure of the writing:;Fast-reading;Read the passage again and fill in the numbered blanks no more than three words.;2 ________;Advertisements Language study;Revision (Fill in the blanks);be used to sth L1 so… that… L1-2 do research on sth L3 share… with… L5 persuade…to do L6 believe in… L7 pay for… L10 for free L11 be meant to do L11 protect… from… L14 be aware of… L15 even if… L15;1. I did some research on advertisements, and have something very important to share with you (L2).;share sth. with sb.: e.g. I???d like to share my book with you. Practice She _____ my troubles as well as my joys. A. shares with B. shares (in) ;2. An advertisement…or to believe in an idea (L6).;3. There are laws to protect people from advertisements that cheat people. (L14);4. we still must be aware of the skilful methods …(L14);5. Even if an ad does not lie … ();6. We must not fall for this kind of trick.(L24) fall for sth.: to be tricked You should be clever enough not to fall for his tricks. 他说他是学生,我信以为真。 fall for sb.: be attracted to sb. They met, fell for each other and got married six weeks later. ; 7. Not all ads play tricks on us though. ;play tricks on: play a joke on Children, as well as adults, usually play tricks on each other on Halloween. 老师要求我们不要再捉弄对方了。 ;8. There are also PSAs that encourage people to support …; Consolidation:;4. I never ____________ God. 5. She _____________ the danger around her. 6. You will get a book ___________. 7. The teacher asked us to _________________