日本设计中的“双轨制”.ppt

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日本设计中的“双轨制”

高科技产品类 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 本田产品展示 日本设计师柳宗理 The Industrial Design Department Of HUNAN UNIVERSITY 优秀产品 设计展示 YAMAHA TMAX (XP500) 5GJ4 D : Tetsuya SUZUKI, Shigeru HOSHINO, ELM DESIGN CO.,LTD. M : YAMAHA MOTOR CO.,LTD Good Design Award (2001) # Good Design Gold Prize Product Category Designed with the conditions of the European touring market in mind, this large, comfortable tandem scooter was developed to offer a full range of functions for high-speed touring. In addition to its sporty construction, this scooter is the first in the world to have a 500cc 2 cylinder engine. The styling aims to provide an exhilarating and exciting ride while combining the functionality of a motorcycle and the convenience of a scooter. We were particularly impressed by its being the epitome of new two-wheeled vehicles for high-speed recreation and commuting. The Industrial Design Department Of HUNAN UNIVERSITY 优秀产品 设计展示 muTECH telephone 610, 810 D : ICHIRO IWASAKI M : TAE KWANG INDUSTRIAL CO.,LTD. + IWASAKI DESIGN STUDIO Good Design Award (2001) # Special Prize of the Chairman of Jury, Design Management Prize Product Category This is a family of products produced cooperatively by a designer. Elegant color design and simple, honest forms are combined to produce household appliances, an area in which companies often lose sight of the potential for creating a product with an attractive form. In this product development project, relations between the designer and the company were ideal, and the role and power of the designer were intelligently put to use during the entire process of producing the products. This made the role of the designer much better known throughout society. The Adjudication Committee was especially impressed with the way in which the attractive formal expression of these new products made one want to use them and take pride in ownership, and with the type of design management that had helped build up a new brand. The Industrial D

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