Blog (BLOG) and the Ideological and Political Education.doc

Blog (BLOG) and the Ideological and Political Education Abstract If we say that the Internet is following the press, radio and television are the three traditional mass media, after emerging “fourth media”, then the BLOG is the following EMAIL, BBS, ICQ communication tools the three traditional networks emerging after the “First 4 Internet communication tools. “ Because it has many characteristics of traditional web communication tools can not match. Ideological and political education workers, as defenders of the ideological field, must not ignore the impact of this important communications tool. 【Key Words】 blog; students; ideological and political education Abstract: If we see internet as “the fourth media” that rises after the other three traditional mass medium-newspaper, broadcasting and TV, we can also see blog as “the fourth internet conversational tool” that rises after theother three traditional internet conversational tools -email, bbs and icq, because blog has much more characteristicsthan the traditional mass medium.Ideological and political education workers are guard of the ideological domain.Sothey must not neglect the effect of this important disseminative tool. Keywords:: Blog; College Students; Ideological and Political Education The rapid development of network technology has brought the ever-changing network of means of communication, from EMAIL to the BBS and then to ICQ, the people’s life along with the development of networks constantly changing. In recent years, BLOG, once again brought the rise of the human network of new modes of communication change, infiltrate people’s work in all areas of life. To defend the ideological and cultural positions, ideological and political education must also be combined with the BLOG, using its strengths to continuously explore new means of education. 1, BLOG brief Blog (BLOG) The word comes from the English word WEBLOG. Obviously, WEBLOG is a compound word, from a combination