For the QQ communication on the challenges of ideological and political education and Countermeasures.doc

For the QQ communication on the challenges of ideological and political education and Countermeasures Write papers Net: [Abstract] QQ communication is one of the main forms of network communication, college students are the main force QQ spread the article analyzes the QQ spread of ideological and political education with the three major challenges: QQ news media influence Students perception of social reality, QQ blog communication challenges the authority of the traditional ideological and political education, QQ group to increase communication with the network of public opinion determine the difficulty of forecasting. and put forward concrete strategies: study and research of new media, and actively use the network of interpersonal communication give full play to the hidden network of educational advantages, the use of the network, ‘words and deeds,’ to enhance media literacy education, students correctly understand the ability of the network media and press. [Paper Keywords] QQ spread of ideological and political education network I. Introduction For network communication, John December (1996) that the correct name should be ‘web-based computer-mediated communication’, which includes data exchange to occur in the global and collaborative collection network, using TCP / IP protocol suite and customer server model of information exchange activities on the Internet and the rapid development of information and communication technology of today, network communication, including website communication, instant messaging communication, the network community transmission, spread of blog search engine to spread, RSS and other forms of communication, and with the media convergence of development has created new forms. In China, Tencent QQ, represented by IM (Instant Messaging, IM) communication, financial real-time chat, news readers, social networking, blog, podcasts, microblogging, mobile QQ is one, the Internet has become the main channel for disseminatio