剑桥BEC真题集 第三辑 中级 Test 1.pdf

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剑桥BEC真题集 第三辑 中级 Test 1.pdf

沪江英语:/ BEC 真题 第三辑中级Test 1 READING 1 hour PART ONE Questions 1-7  Look at the statements below and the advice of four market experts on the opposite page.  Which expert’s advice (A, B, C or D) does each statement (1-7) refer to?  For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet.  You will need to use some of these letters more than once. Example: 0 Flacks’ speed of production should be an advantage for winning certain contracts. A B C D 0 1 It would be advisable for Flacks to consult customers before developing a new product. 2 Producing goods for specialist markets might increase FIacks’ profits. 3 Flacks may need to change the function of one of its facilities. 4 Flacks should utilise its current expertise to enter a different market. 5 Flacks may need to consider closing its current production facility. 6 Flacks should develop the connections it has established with leading retailers. 7 Expanding the product range would not be a problem for the workforce. Flacks is a UK-based company that produces fashion accessories for women. How can it continue to grow its business? A Susan Falmer Faced with a shrinking market, cheap imports and competitive pricing, Flacks will have to work hard to increase its margins. They need to move into a more promising market, one where demand is growing and where the company can exploit existing skills and contacts. They could think about brand extension - this would not be a giant leap and the sales force would take it in its stride. Also, they wouldn’t need to re-equip their 沪江BEC:/bec/ 沪江英语:/ factory and could use non-UK sourcing if facilities here are in short supply. B Mesut Guzel They

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