HND人力与组织管理outcome1.docx

 PAGE 6 Analyze the relationship between organizational goals, objectives and policies and explain their contribution to effective management in the Shangri-la Hotel case study. Organizational goal is the expected results of subjective vision, is formed in the mind of a subjective ideology. the goals include five parts follows Customer goals focusing on customers’ needs, benefits, services ,etc. For example people who live in the Shangri-la Hotel are need comfortable room, delicious food and excellent service. Product goals related to the range of products including quality, quantity and services on offer.For example Craig is convinced that using the freshest meat,vegetables and fruit from Gordon’s farm is essential. Operational goals covering areas like technology or machines used,staffing levels.Craig must make sure that all customers would be attended to within five minutes of being seated. Secondary goals subordinate to the above three goals and relating to environmental issue. At the end of each week, Craig always provided free drinks for the team to celebrate, and the team always enjoyed these get-togethers. Service goals is every employee should be a good professional quality and professional personal integrity, into every day to deal with customers do every thing, into the customer’s perception and recognition.The hotel want to customers feel pleasant in the hotel. Organizational objectives are more specific than goals and identify the specific path to be taken in order to achieve goals.It has to be SMART (specific, Measurable, Attainable, Realistic, Time-bound) Specific: objective must be detailed and definite. Measurable: objective should be assess by concrete standards, including Attainable: objective set by organization could be achievable and accessible. Realistic:objective should be built up in obedient with real capabilities and actual condition. Time-bound:objective are set on time and should be adapted to the condition change. In case, un