进出口贸易业务模拟实训与操作指南 上篇 出口贸易业务模拟实训 体验活动1 自理出口贸易业务.ppt

业务背景 方达先生毕业于上海对外贸易职业技术学院，现应聘于上海永胜进出口公司。该公司是一家专业进出口贸易公司，主要经营手工工具、棉纺织品、玩具、茶叶和文化用品等进出口业务，深受欧洲、北美和亚洲地区国家的客户欢迎。 近日，上海永胜进出口公司利用公司网站发布供货信息，得知英国MANDARS IMPORTS CO. LTD对纯棉女裙产品感兴趣。于是，上海永胜进出口公司业务员方达先生与MANDARS IMPORTS CO. LTD公司的SMITH经理进行交易磋商，采取信用证支付方式，签订销售合同。当上海永胜进出口公司收到MANDARS IMPORTS CO. LTD开立的信用证后，选择加工企业，采购原材料，委托金友国际货代公司办理托运、报检和报关手续，并向当地保险公司办理投保，确保合同的履行。 自理出口业务流程 业务导入 上海永胜进出口公司与英国MANDARS IMPORTS CO. LTD就纯棉女裙的交易条件用电子邮件进行磋商。方达先生在收到MANDARS IMPORTS CO. LTD客商的询盘后进行价格核算，并向客商发盘。经过一番讨价还价后，双方终于达成交易。 交易磋商的业务环节 工作任务一 方达先生拟写建交函 上海永胜进出口公司利用公司网站发布供货信息，近日收到英国MANDARS IMPORTS CO. LTD公司的邮电，想了解纯棉女裙等产品的信息。为此，方达先生立即用邮件拟写了一封建交函，介绍了公司背景，随附产品目录，并表示愿意与该公司建立长期的业务关系，希望对方能够尽快答复。 操作指南 建交函的内容 建交函是贸易公司在寻求国外合作伙伴并期望与其建立和发展业务关系时，向对方介绍本公司经营特点和产品特色的函电。建交函的内容包括： 信息来源 We have obtained your name and address though the Commercial Counselor’s Office of your Embassy in Shanghai. We learned from the Internet that you are in the market for textiles, so we would like to establish business relations with you. Your firm had been recommended to us by ABC Co. ,as large importers of furniture. 致函目的 The purpose of this letter is to explore the possibilities of developing trade with you . We are glad to send you this introductory letter, hoping that it will be the prelude to mutually beneficial relations between us. 公司介绍 We are a state-operated corporation, handling both the import and export of textile. Being specialized in export of Chinese Arts and Crafts goods ,we express our desire to trade with you in this line . With years of effort we have already been the leading manufactures of light industrial products. 产品介绍 This kind of toy is of supreme quality and fine workmanship, with high popularity in America . Since there are more than 100 items for your choice, we would like to attach the latest catalogue of our products. 期盼答复 Your immediate reply would be highly appreciated. We are looking forward to your earliest reply. If you have any questions, please let us know. 工作任务二 方达先生核算出口报价 2007年3