商务英语-广州商务英语口语汇总.doc

美联英语提供：广州商务英语口语汇总 关于商务英语，那些你不知道的事都在这里 /test/fayin.aspx?tid=16-73675-0 ?商务英语口语区别于日常口语,有很强的专业性。下面小编收集了一些广州商务英语口语汇总分享给大家，希望对大家有用。 　　广州商务英语口语汇总如下： 　　客户好像不大愿意在线购买。 　　It seems that clients are reluctant to purchase online. 　　这可以理解，客户无法实际接触或感受到相关产品，这在无形中增加了购买风险。 　　It’s understandable. The customer can’t actually touch or feel a product which increases the risk of the purchase. 　　那么怎么才能打消他们的顾虑呢？ 　　How to get rid of their worry? 　　公司应着力打造一个切实可靠的商标品牌。 　　It’s advisable for companies to focus on creating a positive and reliable brand name. 　　嗯，人们一般都对品牌商品的质量很放心。 　　En，people usually set their heart at rest when it comes to goods with a brand. 　　如果网站上有高质量的图片，也会降低认知风险。 　　If the web site has high quality pictures, it will also reduce the perceived risk. 　　嗯。再有，如果我知道一种商品退货很容易而且不需任何费用，我很可能会购买这种产品。 　　En. Moreover, I am more likely to purchase the product if I know that returning the product will be easy and at no expense. 　　所以提供一种宽松的或公正的退货系统将大大降低相关的感知风险。 　　So having a lenient or fair return system will lower the perceived risk involved. 　　公司还可以宣传在线购买的便利性。 　　Companies can also focus on the convenience of online buying. 　　是啊，如果在线购买耗费的时间更长，还不如通过零售店购买呢。 　　Yes, if it takes a long time for this action, customers may buy the product through a local retail outlet. 　　有什么办法使我们的网站能够吸引新顾客？ 　　How to make our site appealing to new customers? 　　可以试试注册激励措施。 　　We could try registration incentives. 　　请具体说说。 　　Please explain them in detail. 　　比如用竞赛、促销活动以及试销产品都是吸引新客户注册或购买的有效手段。 ，，. 　　For instance contests promotions and demos are some of the incentives we can provide to get new customers to register or purchase products or services. 　　还有吗？ 　　Anything else? 　　还可以激励现有客户介绍新的客户。这非常节约成本。 　　We could give incentive to current customers to introduce new customers. It’s a cost-effective way. 　　嗯，如果现有客户对公司提供的产品或服务感到满意，并能从所提供的激励因素中获得利益，那么他们会很愿意把别人介绍进来。 　　Well, if existing customers are happy with the products or services they are receiving and see value in the incentive provided, they are happy to refer others.