函电课件1.ppt

Communication in International Business Xie Juanjuan Department of International Economics and Trade Nankai University Email: juanxie@ Course Outline Text: Communicating in International Business(《国际商务函电》陆墨珠） Grading:There will be a final term test which will have a weight of 70%,the homework 20%, presentation 10%. Learning Objectives practical writing and communication skills; the characteristics of effective models of business and technical communications; to write business letters, memos, instructions, some business application and certificate in business procedure; the contract format used in different terms of trade Outline 1.???? Introduction 2.???? Enquiries and Replies 3.???? Offers and Sales Letters 4.???? Orders and Acknowledgments 5.???? Transport 6.???? Payment and Settlement of Accounts 7.???? Complaint and Adjustment 8. Consignment, Barter and Compensation Trade 9.???? Joint Venture and Leasing 10. Agency Unit 1.Introduction 1.How can you understand the communication? 2.The Importance of communication 3.How will you do to be an effective communicator? Communication (1)is a Two-way process; (2)is circular; (3)is divided into two categories: Verbal Nonverbal(NVC) Importance Getting the job you want; Boosting your chances for promotion; Helping you get things done; Benefiting your own business; Advancing you socially; Ensuring your future; Enhancing your other skills; Know the strategy and the followings The objectives of communication; Whom will you communicate with; The cultural difference between two countries; The business writing style We have for acknowledgement your letter of 5th inst., and are appreciative of your information. At the moment, we are interested in tape recorders from your company. Would you pleased be kind enough to send us photographs and a price list of the same. looking forward to hearing from you in the near future, we remain. yours faithfully, 4.The principles of g