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非物质文化遗产旅游体验质量研究——以甘南藏戏为例论文
Abstract
“Experiencing economy” is the fourth stage which is behind of agricultural economy 、
industrial economy and service economy, It emphasizes design of service stage and
consumer’s participation, At the same time, It creats consumers’ happy feeling in the process
of consuming, In order to make consumers make payment for it ,It’s character is personalize
of consumer’s demand .While non_material culture heritage is valuable resource, it
accumulates copious Chinese traditional culture. Because of its high value of art, It is also
tourism resource .However, in the process of developing non_material culture heritage
tourism, protecting non_material culture heritage is badly in need .Appearance of
“Experiencing economy” offers new angle for developing tourism and new train of thought
for non_material culture heritage tourism. How to make non_material and tourism keep
sustained development in the “Experiencing economy”, researching into the non_material
culture heritage tourism experience quality will be very important.
The paper mainly uses theory combine with practice, The first, introducing choice
background of the paper, and reviewed internal and external tourism experience researches 、
non_material culture heritage tourism experience researches and tourism experience quality
research ,and putting and summing up them in good order ,pointting out research meaning and
aim of the paper, At the same time, making the research train of thought and technology
route clear. The second, by way of differentiating tourism experience 、non_material culture
heritage 、tourism experience quality, It sums up related theories, such as tourism
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