AsureQuality发布新闻称：恬爱奶粉使用inSight.pdf

AsureQuality发布新闻称：恬爱奶粉使用inSight™为消费者提 供真实透明的信息 2014年3月14 日星期五下午，新西兰国家实验室AsureQuality发布新 闻，提到恬爱营养食品有限公司的婴幼儿配方奶粉荣获inSight品牌的使用资 格，且该公司的恬爱小子系列零食也将与消费者见面。拥有inSight™品牌使用 资格的产品，可为消费者提供透明、真实、安全的生产环节信息，从而建立产品 的信誉，并帮助中国父母作出明智的购买决定。 New innovation supports confidence in NZ food exports Friday, 14 March 2014, 12:18 pm Press Release: AsureQuality 创新，让新西兰食品出口更具公信力 2014年3月14 日，星期五，12:18 新闻发布方：AsureQuality New innovation supports confidence in NZfood exports 创新，让新西兰食品出口更具公信力 In a world facing increasing concerns forfood safety and quality, the ability for consumers to get independently verifiedinformation about a product, right at the point of sale, is a big step forwardin supporting confidence in New Zealand food exports. 在消费者越来越关注食品安全和质量问题的今天，对新西兰食品出口领域 而言，向前迈进一大步即意味着有能力直接在产品的销售终端为消费者提供产品 的独立验证信息。 Seeing the opportunity to meet this AsureQuality,global experts in food safety and quality, developed the inSight™ brand whichis designed to provide consumerswith additional informationabout theproductsthey are buying. 作为全球食品安全和质量领域的专家，AsureQuality抓住机会，创立了 inSight™品牌，专门为消费者提供更多关于所购产品的信息。 The rigorous process of supply chainassessment to gain an inSight™ licenceallowsproducers touse the inSight™brand andaunique QRbarcode on their products. By scanning the barcode withtheir mobile devices, shoppersaretakenstraighttothe inSight™ website (). Here they can view independent evidence about theproduct features prior to purchase. 生产商通过严格的供应链评定后，即可获得inSight™品牌的使用资格， 以及与产品对应的唯一二维码。消费者在购买产品前即可用手机扫描产品上的二 维码，直接登陆inSight™的网页()，获取有关产品属性的独 立证据。 Tenda Nutritional Foods successfullylaunched its range of inSight™ branded infant formula products into the Chinesemarket recently and is now set to release a range of kids snacks. This hascreated trust for its consumersby showingtransparency, integrityand safetyintheproduction process, enablingChineseparents tomake confidentandinformedpurchase decisions. 恬爱营