新编与实用英语听力教程4 Unit 4 Product Description Glossary.doc

Product Description 产品描述 Product description/introduction/ recommendation产品推荐 型号 model 样式/款式 style 颜色/设计 color/design 质量/数量 quality/quantity 质量优异 good/excellent quality be of good/excellent quality 竞争力的价格 Competitive price At a competitive price Be competitive in price 销售 sale 畅销 sell well 畅销书/畅销东西best-seller(s) 目录 catalogue 册子 brochure 质地/纹理 texture 性能 performance 性能卓越/优良 remarkable/excellent performance 特征 feature/characteristic 规格 specifications 说明 instructions 样品/样本 sample 标准 standard/criteria (产品)展示，演示 (give/make a) demonstration/presentation Vt. demonstrate/present (sth. to sb.) 操作 operate 操作灵活/简单/便捷 Flexible/easy/handy to operate Operate easily 使用方便 easy/handy/convenient to use 把产品推荐给…… Recommend the product to sb. 作关于…的推荐 Make a recommendation (to sb.) on… 上市 be (put) on the market 下市 be off the market 功能/属性 function/property 由…制成/制造 be made of 皮革 leather 真皮 genuine leather 假的，假冒的，伪的 fake 劣质的 low-quality, shoddy 劣质产品 goods of inferior quality, shoddy goods 布/衣服 cloth/clothes 退色 fade 缩水/缩小 shrink/shrank/shrunk 变大了 enlarge/enlarged 国产的 domestic/home-made 购买 buy/purchase 进行购买 make a purchase of… 订购/预定 order/reserve 需求量大 be in great demand 供不应求 demands exceed supplies/supplies fall short of demands 受到…的欢迎 Be popular with/among… Have/enjoy a great popularity with… 工艺 craftsmanship 交易会 trade fair 客户/客源client/client base 市场营销/营销策略 Marketing/marketing strategies 营销潜力 marketing potential