IBM──不倒的蓝色巨人(国外英语资料).doc

IBM──不倒的蓝色巨人(国外英语资料) IBM - the blue giant who wont fall Storm peak 2001 issue 11 The company production of #1 drilling machine IBM, formerly known as CTR, founded in 1914, is on the verge of bankruptcy because of poor management. Investors came to old Thomas Watson, and later, old Thomas Watson became the founder of IBM. Old Thomas Watson was a descendant of an American immigrant from Scotland. Prior to his tenure at CTR, he was an outstanding salesman at the national cash register. Old Watson was willing to go to the company on the verge of bankruptcy, because he saw the production of CTR clock and watchmaking machines are office automation tools, has broad commercial prospects. During the tenure of old Watson, company sales grew from $4 million 200 thousand in 1914 to $8 million 300 thousand in 1917. The companys corporate culture has also taken shape, and established the foundation of the famous three basic principles: respect for the individual, dedicated service, customer first. Old Watsons motto, Think (thinking), still hangs high in the presidents office. After the war, a sharp rise in sales of tabulating machine heads the companys profits have been rising sharply. The business of the company grew larger and larger. By 1924, CTRs business had expanded to Europe, South America, Asia and australia. In February of 2006, the old Watson, who was president of the company, decided to rename the company as IBM Business Machines (International Corp.). During World War II, the United States government to purchase a large number of IBM products, IBM manufacturing company U.S. bombing results, punch records, number of casualties, the number of missing prisoners of war and logistic etc.. Every enlisted soldier will have a punch card record, and in the course of his military service, the punch card will accompany him. IBMs machines also used to decipher Japanese passwords and search for German submarines at sea. After World War II, the companys sales soared from $46 milli