组织行为学精要第十版chapter3 individual perception and decision making.ppt

3-* Summary Defined perception and explained the factors that influence it. Identified the shortcuts individuals use in making judgments about others. Explained the link between perception and decision-making. Listed and explained the common decision biases or errors. Contrasted the three ethical decision criteria. Defined creativity and discussed the three-component model of creativity. Copyright ? 2010 Pearson Education, Inc. Copyright ? 2010 Pearson Education, Inc. 3-* Essentials of Organizational Behavior, 10/e Stephen P. Robbins Timothy A. Judge Chapter 3 Individual Perception and Decision-Making 3-* After studying this chapter, you should be able to: Define perception and explain the factors that influence it. Identify the shortcuts individuals use in making judgments about others. Explain the link between perception and decision making. List and explain the common decision biases or errors. Contrast the three ethical decision criteria. Define creativity and discuss the three-component model of creativity. 3-* Perception A process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment. The world as it is perceived is the world that is behaviorally important. 3-* Factors Influencing Perception 3-* Perceiver the individual looking at a target who attempts to interpret what is seen. An individual’s personal characteristics filter and modify what is perceived. Three P’s. 3-* Target the object being perceived. Characteristics of the target will affect how it is perceived. 3-* Situation the context in which the perception is made. The context (time, location, light, heat, the appropriateness of attire) can influence the extent of perception of a target. 3-* Person Perception the perceptions people form about each other. how people see each other can determine how well these individuals can work together and indicate an organization’s level of potential conflict. 3-* Person Perceptio