中国游戏开发者大会植物大战僵尸作者讲解开发过程(第一部分共3部分).pptVIP

More than 1,500,000 copies sold so far More than 15M+ downloads for Available on PC, Mac, iPhone, iPad, Xbox Over $1M from iPhone AppStore in 1st week #1 title on iPhone in China; top 10 on iPad “Play early, play often….” 1. Be inspired by other games, but innovate too. Swiss Family Robinson (aka “Castaways vs. Pirates”) 2. Prototype your ideas. I wish I could tell you that I personally created Plants vs. Zombies. But I can’t. I was not part of the team that built this game. However, I am responsible for PopCap’s business here in China, as well as the rest of Asia, and in China, this is our most popular game. So I can tell you that our team here in Shanghai IS working on a cool new PvZ game just for china…. Even though I can’t tell you any details yet!! And as part of building this new game, we’ve learned a lot about PvZ, and we’ve thought a lot about why PvZ was such a great game. And so today, I’m going to share with you some of what we’ve learned…. Including some secrets about the making of PvZ that have never been shared in public before. So I hope you enjoy this talk as much as I’ve enjoyed making it. But first, I have to ask. Who here has played PvZ before? Who has NOT played PvZ? Well, for that one person who has not played it, PvZ is a pretty unusual game. Your house is being attacked by Zombies, and the only way to defend yourself is to plant these strange plants which fight for you. Part of what has made the game so successful is its strange sense of humor – it’s a fun game, but it’s also a very funny game. Here’s a quick trailer that shows off the basic game play… Before I start talking about how it was built, let me first share some numbers. This has been the fastest selling game in our history. Since the original PC launch we have launched it on iPhone, iPad, and we just announced this week the Xbox versions is coming soon too. What we weren’t prepared for was how popular it would be with fans --- here are just a random sampling of some example