第8课language points最终稿.ppt

1， 人们普遍认为大卖场使人们购物很方便。 It is widely recognized that the mess merchandisers make it more convenient for people to shop. 2， 毋庸置疑这份工作需要艰苦的劳作。 There is no doubt that this work involves hard work. 3， 我们需要牢记的是我们需找出销售产品的最好的方法。 What we should bear in mind is that we should work out the best way to sell products. 4， 尽管他盯着字迹看了好久，但仍不能辨认是谁给他留言的。 Though he stared at the handwriting for long, he still couldn’t identify who had left the message to him. 9 在设计课程时， 我们应该考虑目标学习者的文化背景。（take into account） When designing the course， we should take into account the cultural background of the target learners. 10 他们没有达到预期目标的理由是他们忽视了当地人的文化习俗。（reach the expected goal） The reason why they failed to reach the expected goal was that they didn‘t pay enough attention to the cultural customs of the local people. Unit 8 What is Advertising? Language Points Useful Expressions 1.广告的经济影响 2.触及 3.通过 4.直接邮寄 5.推进全球经济 6.在很大程度上 7.至少 8.首先 9.确定市场 10.想出方法, 方案; 解决问题 1.the economic impact of advertising 2.touch on 3.by means of 4.direct mail 5.drive the global economy 6.to a great extent 7.at least 8.first of all 9.identify the market 10.work out 11.正被谈论的, 谈论中的 12.满足…的需要 13.考虑 14.许多 15.目标消费者 16.有…的欲望 17.生病 18.设计广告节目 19.打算做某事 20.利用, 使用 11.in question 12.meet the needs of 13.take…into account 14.a number of 15.target consumers 16.have the desire to do sth. 17.fall ill 18.design the advertising programme 19.intend to do / plan to do 20.make use of 21.支持 22.科学数据 23.一种…的方式 24.达到预期目的 25.与…有关 26.迎合 27.在海滨野餐 28.开展，实行 29.文化背景 30.潜在客户 21.back up 22.scientific data 23.a means of 24.reach the expected goal 25.be related to 26.cater to 27.at a beach picnic 28.carry out 29.the cultural background 30.potential customers Para. A 1. beyond prep. beyond repair beyond words beyond one’s understanding beyond description beyond recognition 2. the economic impact of advertising =the impact of advertising on economy economic adj. 经济的 economic impact economy n. 经济 Nation’s economy is growing rapidly. economics n. 经济学