体验商务英语 unit 10 Ethics.ppt

Warmer: vocabulary notes Warmer: vocabulary notes Warmer: consider the following questions: Warmer: comment on the quotation: Starting up: task A (1) Serving the needs of customers Supplying products and services Creating jobs Producing wealth Making profits … Starting up: task A (2) Business ethics are theories about conduct and values which take account of the moral responsibilities a business has to the community it exists in, to its employees and to its customers Starting up: task A (2) A code of good practice is a written document laying down ethical ways of working for the personnel of a company. Starting up: task A (2) A mission statement is a document in which a company sets out its general approach to doing business and its objectives. Not all companies have mission statements, and they can vary from a single sentence to several pages. Starting up: task A (2) Walt Disney: To make people happy. Wal-Mart: To give ordinary folk the chance to buy the same things as rich people. Marks and Spencer: Our mission is to make aspirational quality accessible to all. Sony: Our mission is to experience the joy of advancing and applying technology for the benefit of the public. 3M: To solve unsolved problems innovatively. Microsoft: A computer on every desk and in every home. Starting up: task A (4) Starting up: task A (4) Starting up: task B Vocabulary: Honesty and dishonesty 1. law-abiding: adhering strictly to laws and rules and customs 2. Crooked: dishonest or illegal 3. A slush fund: a reserve of money used for illicit purposes, especially political bribery. 4. Sweetener: something that you give or offer someone in order to persuade them to accept an offer or business deal. Vocabulary: Honesty and dishonesty 5. Insider trading: the illegal practice of trading on the stock exchange to ones own advantage through having access to confidential information. 6. Industrial espionage: The use of clandestine (secret) methods to acquire secret information for