布希亚的影像艺术-台北市立美术馆.pdf

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布希亚的影像艺术-台北市立美术馆

page . 97 Baudrillard’s Art of the Image: Virtual Reality and Reality TV * Baudrillard’s Art of the Image: Virtual Reality and Reality TV Pascal K. Kao Assistant Professor, Department of Sociology, National Chengchi University * NSC10224 10H004117 29 Jean Baudrillard: Thoughts and Art page . 98 1980 page . 99 Baudrillard’s Art of the Image: Virtual Reality and Reality TV Abstract On the basis of Jean Baudrillard’s late ideas concerning integral reality and virtual reality, this essay aims to understand the ways in which he challenges television culture and simulationist art, and further explain the grounds on which he recovers an art of disappearance by means of the photographic image. The article proposes that since the early 1980s Baudrillard became interested in providing a response to the fractalization brought on by simulation and the virtualization brought on by hyperreality. Because virtual reality reverses the work of de-simulation and is constructed via the de-ideation of pure objects, also giving rise to commodity fetishization, Baud

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