微信营销如何提高电商转化率（WeChat marketing how to improve the conversion rate of electricity supplier）.doc

微信营销如何提高电商转化率（WeChat marketing how to improve the conversion rate of electricity supplier） WeChat marketing how to improve the conversion rate of electricity supplier WeChat electricity providers are surfacing, compared with the platform of electricity supplier station burn promotion, the strong relationship based WeChat social system will completely subvert the promotion of low conversion outside the station situation. It can be said that WeChat marketing does not need micro-blog marketing, so you need a lot of fans, from the essence of WeChat is the dissemination of trust, micro-blog is the dissemination of information. There is no doubt that the credibility of the circle of friends is better than micro-blogs large and star sized recommendations. But most of the current Taobao Tmall is not the seller is involved in the WeChat marketing, the actual operation is also touch the stones, it will give micro-blog the set abruptly moved. The author of this period of observation, summed up the WeChat marketing how to provide electricity supplier conversion rate of view. 1. electricity supplier WeChat public account of the powder, most of the promotion from the online, many of them are shops old customers and new customers. The author believes that the classification of new and old customers is essential to improve the conversion rate. First of all, the current WeChat public platform function is limited, while the WeChat business platform Twitter Life also need cooperation in certain conditions, so the only use of existing public platform WeChat group function, but also can do the expected effect. For example, in the use of their own shop or package thanks card promotion of public accounts, when customers scan public concern account, the public account can automatically reply to a text, reply the customer requirements of the new new customer words get promotions, old customers reply customers to obtain membership discount information, of course set in advance the correspond